Educational Webinar: How to Optimize Your Marketing Efforts Using the Science of How People Make Decisions

July 29, 2020
12:00 PM - 1:00 PM



Shirin will teach members how they can leverage the latest research in Behavioral Science (the study of how people actually make decisions) to influence their clients' hidden decision making process.

In this session, you will learn:

  • Intro to Behavioral Science & Why it’s relevant for marketers
  • Just Do’s of Behavioral Marketing - proven principles that are sure to get immediate results, as well as real life marketing examples
  • Insider Tips for Marketing during COVID-19
  • Hands-on Exercise: Use principles you’ve learned on a real life marketing challenge

Learn more about Shirin Oreizy , Founder & President, Next Step


Members: Free
Non-Members: $20

This event is free of charge for SMPS-LA members. All proceeds from non-members will be donated to LA Emergency COVID-19 Crisis Fund.

If you have any questions, please contact:
MJ Dhillon, Director of Education
[email protected]